Thursday, 28 April 2011
Obey The Vest.
Now this isn't your ordinary designer story, this is backed up by various other motives...Since 1989, the Obey street art campaign has become an important urban phenomenon, subconsciously touching those well aware of their environment. Through the vision of Shepard Fairey, Obey has evolved into one of the most controversial yet influential symbols of the 21st century. Derived from Andre the Giant, a pop-culture athlete in the eighties, the Obey icon has been bombed in developed and rural cities around the world. Its ambiguous idea immediately sparks philosophical discussion and ultimately motivates the inner-person through active participation.
This naturally progressed to clothing...'With the help of Mike Ternosky and Erin Wignall, Obey Clothing continues to spread Shepard Fairey's message through Men's and Women's sportswear fashion and one-of-a-kind accessories. Every Obey Clothing designed piece is cleverly thought out, attracting people of all genres and ages, reminding them of the days when "style" was a one syllable word. Men's and Women's Obey T's, sweats, knits, Obey denim, belts, wallets and military inspired jackets and caps are all examples of what we are known for. Season after season, Obey Clothing has progressed into a brand that holds a huge amount of content and depth.'
Of the collection the casual vests are my preferred choice, perfect for summer, I'm not really a fan of label emblazoned clothing although Obey almost gets away with it I think I'll be sticking with my favourite pattern at the moment, aztec?
Posted by Callahan Brooks at 23:39